Rakuten, Inc.
Marketing Dept.Search Engine Marketing Group Manager
Joined Rakuten from 2011.Responsible for the digital marketing department, mainly search engines Marketing to "Rakuten Ichiba". "Maximize site inflow" and "Optimize site inflow experience" mainly for digital advertisement / SEO Promoting marketing automation, big data utilization by in-house team.It is also involved in overall site optimization that is not limited to digital marketing that crosses production and development departments.
KYOTO10:50 - 11:40 [D-1] SEO Strategy for Mobile-First World