TATSUUMA KENJI

Tatsuuma-Honke Brewing Company, Ltd.
President
Place of Birth
Nishinomiya, Hyogo, Japan
Career
2006 Representative Director and President, Tatsuuma-Honke Brewing Co., Ltd.
2004 Member of the Board and Vice President
2002 Member of the Board and Managing Director
2001 Member of the Board
1999 joined Tatsuuma-Honke Brewing Co., Ltd.
1994 joined The Sanwa Bank, Limited (current The Bank of Tokyo-Mitsubishi UFJ, Ltd.)

Message
This year 2017 marks the 355th anniversary of Tatsuuma-Honke Brewing since its establishment and the 100th anniversary since its incorporation. With the slogan “Change rice to people’s smile!” as a value to share with a society, we aim to exceed our customers' expectations and continue to create not only new and delicious products but also to provide interesting information and new ideas for enjoying SAKE.
Session:
KOBE10:00 - 10:40 [K-1] KEYNOTE 1 355年の事業継承と共に行う“市場継承”。古いものを壊し、創造するブランド戦略
~課題とデジタルコミュニケーションへの挑戦~